Studying in united kingdom

Executive SummaryAnalyzing in United Kingdom is relatively more outstanding than any other states it provides a alone survey methodological analysis which enhances coincident development of an person with ample of chances in itself and internationally. This paper focuses on overall scenario of the environment of surveies and other issues such as scholarships, wellness safety, insurance, substructure and guidance. This paper elaborates the reason of the overall scenario and the argues through political, environment, societal and engineering ( PEST ) analysis, follows suggestions and recommendations.Footings of MentionToday, Education is non a mere making. It brings with it an chance to step outside the boundaries of the four walls of a schoolroom. George Savile, Marquis of Halifax justly opined, â€Å" Education is what remains when we have forgotten all that we have been taught. † Education as per my sentiment should be such that brings new people of different civilizations. It provides one an option to develop amidst assorted civilizations, ideas, perceptual experiences and experiences. I work in my company as a manager, my company is an instruction consultancy, As the manager of my consultancy AEC – Abroad Education Advisers, it is my wish that our squad accomplish a common aim with our assorted university spouses in doing a undertaking that depicts a genuinely unfastened and wide-ranging industry of thoughts, penetrations and position about the various kingdom of instruction overseas for pupils. Our consultancy ‘s chief end and aim is to acquire closer to the pupils in India, the chances of assorted demanding classs and survey plans which are being offered in the prime instruction Institutes foreign. It is our top precedence and responsibility that our pupils do non merely acquire what they desire but besides we try presenting the best option for their calling. We provide reding service to those of our pupils who look for a professional counsel for their hereafter and we guide the pupils as per their involvement in a peculiar sector or industry, We provide full aid and work in coordination with our all pupils ‘ ability, comfort and their future aspirations every bit good as whenever we choose a university for our pupils we have our chief purpose that our pupils are good satisfied with their instruction and have a better platform for get downing of their callings. Even to the universities to whom we send our pupils, we have a full religion in the universities abilities to do our pupils radiance and emerge as fore-runners at that place. It is therefore our chief aim to supply first-class services in order to convey contentment to everybody we work with. Our organisation has completed 9 old ages of excellence in our field and during the term of office we have developed our trade name image for the quality of service that we provide and have developed religion among our clients household and nearby for the abroad instruction services. AEC Education Consultants is one of the fastest lifting globally educational advisers dedicated to supplying the Indian pupils with all indispensable information refering to the acquisition chances in UK. As from the recent old ages UK has been a topographic point where there is a perfect blend of assorted traditions, civilization, international exposure every bit good as planetary competition which makes a pupil non merely makes his instruction complete in a perfect environment but besides enhances a pupil ‘s character which helps them in their long tally calling as good, pupils after holding a twelvemonth or more than in the state are good versed with international environment but besides due to such mixture of assorted international pupils, they even inherit the manner to believe otherwise and introduce some new thoughts in their respective filed. We are authorised Partner of the British High Commission advancing instruction in the U.K. We have our several subdivisions in In dia and are supplying the best guidance and aid to steer to take and prosecute a pupil ‘s dream calling. We at AEC assist our pupils with scholarships and loan every bit good. We help them in obtaining an instruction loan from nationalized Bankss.Our comprehensive services include:Career Counselling– We help our pupils to happen and take a peculiar class which will accommodate their involvement and background. Comprehensive information on the International instruction system and life style.University Selection– In this measure we help our pupils to take the best suitable University for their class. After procedure application for all the Universities in U.K, and so we can propose you which one is suited in your field.Application Producer-The following measure is to concern the selected universities. We guide our pupils in make fulling the Universities signifier ; aid in readying of Recommendation missive, Statement of intent. We send our recommendation missive wi th your university application signifier to the University emphasizes the strengths of the pupil and why she/he should be license. The admittance decision maker considers this missive in their judgement devising. We keep maintain the touch with the universities to guaranting the pupil a fleet response.Fiscal Support– We besides offer our aid in apply for bank loan and other scholarships.Visa Assistance-We help our pupils in using visa and other legal process. We prepare their visa file. We can assist our pupils in set uping all needed papers for visa application. We besides verify all the documents in our file and submit it harmonizing to the high commission/embassy demands.Accommodation & A ; Airport Pick Up– We besides manage and book the adjustment in the abroad state. We will besides form the airdrome pick up service for our pupils. Our pupil ‘s safety is our first responsibility.Travel Agreements-We will besides help our pupils in travel agreement, foreign c urrency, all type insurance policy, opening a bank history in abroad state, cellular phone services in abroad state and other services every bit good.From the recent old ages, as UK has become progressively a topographic point where instruction is one of the best throughout the universe. Our clients are pupil who are interested in survey in aboard.UK universities and colleges holding 1000 classs at assorted degrees of instruction. Most of the pupil who late completed intermediate class and graduation grade prefer to travel on board for their farther surveies. The Student these yearss prefer UK grade because it take merely three old ages and postgraduate maestro ‘s class merely one twelvemonth compared with four twelvemonth in most other states.Assorted TYPE OF QUALIFICATIONS IN UNITED KINGDOM:Assorted makings offered by UK Universities and CollegesFirst Degree ( Bachelors Degree ) .Sandwich Courses: Where the assignments is accompanied by the practical work.HND ( Higher National Diploma )Vocational Courses.Postgraduate.Research ( Doctorate. )There are many inquiries work stoppage in pupil head sing aboard surveies. The most of information required by our client is related to instruction sector. There is following of inquiryWhy survey in UK?The UK is fleet emerging as one of most demanded survey topographic point for pupil in this universe.Which university should i choose in abroad?It depends on survey ba ckground and the fiscal position besides should act upon your pick of the university or college.AEC squad will be assisting you with choosing best class and university for you.How long does the admittance procedure take?Actually, it depends on the university to university and college to college. But most of the instances it takes 5 to 8 hebdomads barely.Is there any entryway test?There is no entryway trial for any class as such. However ; you need to hit in IELTS or TOEFL with minimal set is 6.5.How much does it be to analyze in aboard?It depends on the universities, college and state. If student pursue a Master class in UK University it cost around & A ; lb ; 6000 to & A ; lb ; 9000 lbs.What is sort of inn service is available?They are assorted option are available foremost, the universities provide on campus adjustment. In university adjustment consist of individual and dual room and you can hold self catered installation where you need to fix your ain nutrient. But most of clip p upil hire flats or house outside which is inexpensive and best for them.Can I pay my tuition fee by episodes?Yes you pay your tuition fee in instalment base and few universities besides offer pupils to give immense price reduction on if they pay whole tuition fee in.What is the handiness of work in the UK?Every pupil is permit to work 20 hours per hebdomad.Overview of the state of affairsThere are unexpected job will be arise with our client and us. In instance when we send the all papers of pupil to the universities for the enrollment but it will be refuse by the universities due the incompletion or incorrect certification. The UK universities want know the fiscal position of pupil for the life purpose many of the pupil face this job to agreement of hard currency on their history it ‘s a really large issue for us and our client. There is an English test, TOFEL and IELTS which behavior for the pupil who want take admittance in UK there minimal set mark is 6.5 but unluckily pup il achieved that mark, so it ‘s really bad for both us. Most of the pupils are non cognizant of foreign state about their living criterion, civilization, usage and transit, so it ‘s possible for pupil they faced trouble over at that place. Some pupil faced job with due to proficient issue like Swift transportation ( Online money transportation ) the fee is transfer at that clip to the university, so this procedure the slow down the other activity like apply for the visa, it ‘s non possible for pupils to use for the visa without acquiring unconditioned missive from the universities. If the non fall in his categories from twenty-four hours first it really hard for screen up the old talk. The first clip when we met our client we put a applier signifier which consist of many thing related to his/her past and go outing instruction background if they non make full the signifier right so its large job for us in farther manufacturer due to the invalid information we ca n't make the right thing.PEST Analysis:The PEST Analysis is stand for â€Å" Political, Economic, Social, and Technological analysis. † Sellers find many chances by placing tendencies ( way or sequences of events that have some impulse and lastingness ) and megatrends ( major societal, economic, political, and technological alterations that have long permanent influence ) . Within the fleetly altering cosmopolitan images, sellers must analyze six environmental forces, demographic, economical, social-culture, natural, technological, political -legal. In demographic environment sellers must be cognizant of population feature ; the age mix of population and literacy and instruction phases. In the Economic field, sellers need to see on income allocation and degree of nest eggs, debt and recognition handiness. In societal cultural pitch sellers must be cognizant of influence of faith, linguistic communications and imposts that shape the values and attitudes of consumer penchant, wonts and behavior. Whereas in accepted atmosphere sellers require being sensitive of populace ‘s interested concerns sing the state of affairs. Many sellers are at present bridal sustains ability and Green Marketing Programme that offer enhanced ecological consequences. In technological sphere seller should take history of accelerate velocity of technological alteration, chance for betterment ; verify R and D budgets, and the improved governmental parametric quantity brought approximately by technological alteration. In the political authorized atmosphere, sellers must work within the many Torahs modulating large concern patterns and within assorted particular involvements group. Before bring forthing a good plague analysis it is of primary importance to foremost encephalon storm the relevant factors that applies to the administration or to its concern environment. Second demand is to place the information that applies to these factors. And thirdly to pull decision from their information it is nevertheless necessary non merely to depict factors, but to believe through what they mean and how do they impact the concern. PEST analysis is merely to a strategic starting point and has its ain restrictions stressing the demand to prove the decision and happening against the world. POLITICAL: – It includes legal and regulative actions employment jurisprudence, consumer protection, and environmental protection, inter state relationship attitudes, like political tendencies, governmental leading, revenue enhancements and governmental construction. Business Legislation: Harmonizing to the World Bank any company can set up in 13 yearss compared to the others states. Tax SYSTEM: – The top corporate rate is 20 eight per centum that accounts smallest in the G7 and less than of the U.K. ‘s pillar rivals. There is fall down in corporate revenue enhancement over 50 % in earlier 1980 ‘s, it reflecting down autumn in industry sector. The highest per centum of personal revenue enhancement goes up to 40 % which is lowest in the Europe. EMPLOYMENT LAWS: Harmonizing to the World Bank the Denmark is in the first place and the UK is come to the 2nd best place. GOVERNMENT POLICIES: – The UK is least corrupt state by transparence international. It has better ranking in comparison to France, U.S.A, Germany and Japan. The figure one metropolis for concern from 19 old ages still keeping the place and commanding in 2008 by the European proctors and they find London is one of the biggest economic of import sector in the universe. ECONIMICAL ENVIRONMENT: – The family properties to the in-between income and above classs constitute the majority of devouring category, has been progressively steadily over the old ages. The urban consumers have to incur has a great cost of populating while the rural population has higher disposable income. It includes following points: – Productiveness: – Swiftly lifting historically the U.K. have lesser production than its core rival but this is changing and the U.K. has congested the infinite with several states and conquer others. Economy RATE / DEBT: -United Kingdom successful achieved the end in 2008 to unify the 501 new investings and besides expand the bing investing, which is highest than Europe. TRANSPORT LINKS: – The U.K. offer Earth category transportation links, HEATHRO ‘ s new terminal 5 is now unfastened publically and working efficaciously, farther growing is designed for international airdrome at STANSTED and London metropolis. For sea containers terminal at Felixstowe and London Gateway and for train system with venture in London. Cross train and train cargo route and rail web has improved. CREDIT AVAILABILITY: – More foreign companies set up their European central office set up at that place in the U.K. than someplace. OLYMPIC OPPERTUNITIES: – The Olympic Games in 2012 is held in London. The procuring phase is started in 2007, contracts are offered for large company of all sizes and the full estimated fiscal program will run in industry. SOCIAL CULTURAL ENVIRONMENT: – It comprise of assorted elements which are as follows: – SOCIAL MOBILITY: – The U.K. has mostly broad scope of broadband sharein comparison to the G7 states and set up a strongest I.C.T. substructure in the globally. Consumerism: -In London the top degree fiscal service Centre are present and which is top in Europe besides. Degree OF EDUCATION: – In the latest research by TIMES Higher Education in UK show the UK have Six top degree universities in Europe. U.K. research produce 16 research documents per U.S. one million dollar of research budget ( compared with 9.2 documents in the U.S. and 3.6 in Japan ) . LIFE STYLE CHANGE: – In U.K the populating criterion of people is high they are good educate and diversion because authorities introduce good policy for UK citizen ‘s. They have pay low personal revenue enhancement, authorities is besides provide fund fittingness and its free to all.UK hold a rich cultural heritage and wealth of leisure installations. POWER DISTRIBUTION INDEX: – Distribution of power is really complicated in some topographic points. Racial favoritism is more and some societies are unequal to some extent. Individuality: – Basically GEERT HOFSTEDE has mentioned cultural dimensions in which individuality is fundamentally self dependant and Bolshevism means populating with uncle, aunt, natives etc. TECNOLOGY: – In engineering the is maintain the 2nd place after U.S.A.In UK there are many immense industry and many advanced company set up his works. There are following points: – PACE OF CHANGE: – As new inventions are at that place in engineering which is really quickly adopted by the metropolis which helps them to make work more efficaciously. Internet: -For pupils it is indispensable to hold a cognition about cyberspace specially individuals who have migrated from one state to another because everything is computerised in this planetary epoch. VERIFYING R and D BUDGET: – With the usage of new M.I.S. system it has changed the face of working form. Everything is calculated and E.R.P. besides helps in happening new ways to research better chances and happen possible clients for their administration. INCREASED REGULATION OF CHANGE: – As new engineering comes which helps to make concern in different mode like C.R.M. package etc. ENVIROMENTAL TECHNOLOGY: -The United Kingdom has one of the most sparkling and globally esteemed renewable energy and environment engineering country in the universe. The UK authorities targeted to cut down the degree of CO2 emanation by 60 % by 2050 offer a healthy support for continued trade in the UK. Nanotechnology: -The UK has celebrated and good repudiated in universe for his nanotechnology, there 1500 research scientists which are concentrating on the development of nanotechnology. Recently UK authorities invest & A ; lb ; 90 million lb for six twelvemonth plan to R & A ; D section of nanotechnology.Overview of UKHarmonizing to my point of position quality of UK which should necessitate to believe when pupil make up one's minding to analyze work or unrecorded:Culture-Every civilization is good and bad portion in position every different individual and there is different type of exclusions to theses stereotype.Diversity-There is wide scope of mix civilizations in United Kingdom. The most of the foreign communities in London.Tolerance-British populace are by and large broad to aliens, and esteem the autonomy to hold different sentiment and attitude.Freedom-The citizen of UK are really free minded and they can show their feeling and idea to the aliens and regard freedom of life.H umour-They have great sense of temper, it ‘s really hard.Creativity-In UK single thoughts are encouraged. British citizen are often non as comfy with working as bunch.Modesty-British citizen are rather retiring.Language-The United Kingdom is the topographic point where the English linguistic communication born. In UK the many people are utilizing English as their first linguistic communication and other state except the US ( If you see the most English talkers in all these state such as- , UK: 60 million, Ireland/New Zealand/South Africa: 3 million ) , US: 230 million, Australia: 15 million, Canada: 20 million, .The British accent really celebrated in universe and people like it and it ‘s easy to understand.Travel-In traveling in UK is easy, you can in railroad station any many mall the aid Centre is available. There are many flights from the London across all over the universe. There are assorted conveyance but they are non efficient. But can holding no job with them.UK is a rather little state, so it ‘s non hard take a long trip to beach or passing holiday to assorted topographic point in UK.Among several states in which are close to UK of Europe continental. If student come in aboard and making survey otherwise work in the UK, they have opportunity see and understand the assorted civilizations of Portugal, Spain, Germany, Scandinavia Belgium, France.Healthiness. Most of the pupil comes for survey in UK if their class is more than 6 month. They get the benefit of free wellness intervention if you cause by any disease. Just demand to register with NHS that all.Work-International national pupil are allow to work half-time because they have limitation of 20 hr in a hebdomad. In UK the cost of life ( ex-food and adjustment ) is high,Solutions and recommendationsAn instruction in India is more theoretical base instead than practical base. Hence clients should see this option.Surveies in abroad are application base instead than theory base. Appli cation base surveies includes apply the theoretical linguistic communication in to instance surveies, assignments based on recent planetary tendencies.International exposure enables a pupil to hold knowledge about different tradition and civilization and lets a pupil know about different types of people around the universe this enhances their communicating accomplishments and do their manner of believing a small flexible.Bing a Doctorate, Masters or a alumnus from Uk universities is more valuable and acceptable throughout the universe. This means there are ample of chances for a pupil who has passed from UK.After surveies from United Kingdom a pupil non merely gets a grade which is internationally accepted but besides a pupil attains personality training, a good communicating accomplishments, and extremely analytical abilities.There are a batch of scholarships for pupils who are meriting, these scholarships can change from a & A ; lb ; 1,500- & A ; lb ; 2,500 and even some universit ies give inn adjustment for full 1 twelvemonth or even throughout the continuance of class.Prognosiss and resultsThe economic system is coming out of recession and UK is a fast growth state which will potentially advance the chances of concern and services.Graduating or get the hanging from UK enhances international exposure which aid in acquiring the coveted appellations.After analysing PEST analysis we can state future chances are really broad in U.K because in all the field conditions instruction, concern it has its name, celebrity and huge chances to work on like we studied it takes 13 yearss if you want to put a little concern here.Reference Section and Bibliographyhypertext transfer protocol: //www.aasco.com.pk/australia.phphypertext transfer protocol: //www.aecoverseas.comhypertext transfer protocol: //www.intstudy.comhypertext transfer protocol: //www.geert-hofstede.com/hypertext transfer protocol: //www.guardian.co.ukhypertext transfer protocol: //www.flightglobal.com

Animal Farm Analytical Essay

Christina Nguyen March 20, 2013 Ms. Sklavos Honors English 2 Period 1 C4 In Their Footsteps When people are seized under the control of a tyrant, they try to overthrow them in hopes of creating change. But what happens when they succeed, and are provided with a new ruler, only to realize it never really solved their conflict? The novel,  Animal Farm  by George Orwell portrays quite an ironic concept, because it talks about the constant struggle of the animals trying to establish their own freedom and swearing that they would never try to become human, but gradually turning into them in the end.Animal Farm discusses the oppression the animals have to face and the constant conflict between human and animal. Boxer and Squealer are examples of oppression and the advantages taken against them enforce that, and building the windmill is also another case of oppression. Because Boxer could not read or write; he was deemed illiterate and unintelligent. Boxer, as an individual, had been ta ken advantage of. Because he was practically illiterate, he felt like all he could do was hard labor and toil all day, every day. His dedication towards his work is a sheer example of oppression.Although educationally challenged, Boxer does become a role model towards the animals on the farm. Boxer’s strength and determination are enough to move the whole farm, but what that resulted in was the animals becoming more concentrated on work, also known as oppression. The animals are inspired to work, which makes it easier for Napoleon to manipulate and control. Looking at the bigger picture, it can be said that Boxer represents the working class, and the oppression that comes with it. Both are illiterate and uneducated, so they have no choice but to become extremely obedient and docile towards the leaders of the farm.Basically, the pigs had the ultimate advantage because they were more educated than a majority of the farm. Although Boxer had incredible strength and work ethic, Na poleon was still able to take advantage of his educational weaknesses. Squealer also represents weakness in education and power. Just like Boxer, he is similarly uneducated. He blindly follows orders that Napoleon commands, and doesn’t pay attention to the brutality that some of the commands possess. Obedience is something the two characters have in common. Squealer is also a motivator like Boxer.He makes sure that all the animals stay calm and don’t panic whenever things go wrong. He has a gift at convincing the animals that things will be alright and never fails to remind the animals Napoleon appreciates all the sacrifices that they have had to supply. Squealer is Napoleon’s right hand man. He announces all the news and makes sure that the animals get to hear what they want to hear, no matter how much he has to stretch the truth. No matter how much Squealer feels like he is doing his job on the farm, in reality, he is just another pawn in Napoleon’s pla n to rule the farm.Finally, we have the conflicting event of building the windmill. The windmill represents an uneducated event. They reason why it seems so uncultivated is because all animals had agreed to build it, but they never had the money for supplies in the first place. Then when they build the first windmill, it falls apart. That meant that the work that the animals did and all the money that the spent went to waste. Napoleon, of course had blamed Snowball for the destruction of the windmill. Because there was no practically no money left, Napoleon resorted to taking horrible actions some of which included confiscating the hens’ eggs to trade.The hens, of course, protested against Napoleon but he simply had them executed. All of the animals were now scared of Napoleon and regret the fact that they had followed Napoleon’s orders in the first place. Boxer’s death had been caused by the windmill. Because of his dedication towards the farm and Napoleon, Box er had literally worked himself to death just for the benefit of the windmill and the farm. Napoleon, being the oppressor that he is, had no concern for Boxer’s health, but was rather content with the fact that the windmill would be completed due to his work.The mindless idea of building a windmill further proved the advantage Napoleon created for himself over the animals of the farm. In conclusion, oppression continues to serve as a big learning factor of this novel. If Boxer and Squealer had been educated; they may not have had to deal the problems they had faced throughout the novel. If the idea of building a windmill was never brought up, many lives would have been saved. Animal Farm showcases the many struggles of oppression. Learning how to stand up for what you believe in and not just listening to the authority can benefit you, and the people around you, greatly

The Case for Open Heart Surgery at Cabarrus Memorial Hospital Research Paper

The Case for Open Heart Surgery at Cabarrus Memorial Hospital - Research Paper Example Discuss ways the program does or does not comply with the hospital’s mission First, the availability of the open heart surgery program should be reviewed. In fact, it is available in 11 counties in North Carolina, however, it is not offered in the primary operational area, the CMH involves. Actually, this can be regarded as a key decisive factor for extending the range of procedures. Considering the hospital’s mission, it should be emphasized that the hospital has the sufficient base for heart surgery and therapy; therefore, the open heart program will lower the risks for the patients, who need angioplastry, and other invasive therapies. Considering the planned expansion of the hospital, the open heart surgery program is required for attracting experienced heart surgeons as well, while the lack of experts may be regarded as a stop factor. Considering the necessity to review the mission, the CMH will have to consider several additional aspects for launching the program. Therefore, the program will need some amendments, such as including output measurements, integrating the emergency practices into the new program, as well as differentiate responsibilities of the entire team. (Courtney, 2008) These amendments require the in-depth restructuring of the strategic approaches applied, as well as improving the implementation control schemes. Therefore, the mission of the hospital will have to be oriented at several aspects: 1. Patients’ satisfaction 2. Qualification improvement of the personnel (including training courses and experience exchanges) 3. Resolving legislative issues (medical insurance, new program formalities, etc.) Analyze whether or not CMH has sufficient infrastructure and financial resources / leverage necessary to add the program As it is stated in the case study description, the hospital has sufficie nt financial resources for rearranging the space, purchasing equipment, and employing additional personnel. (Swayne, Duncan and Ginter, 2008) Nevertheless, there is a lack of experienced personal expected. Therefore, as it is emphasized in the discussion, the hospital has only one invasive cardiologist, while the other experts are either interns, or non-invasive cardiologists. Therefore, the hospital will have to resolve the problem of finding the experienced personnel, for launching the open heart surgery program. Nevertheless, this could be regarded as the only serious threat for implementing it. On the other hand, the CMH will have to redesign the overall control management in order to launch the open heart surgery program. In accordance with the research by Scharer (2005), such a redesign may be performed by considering the engineering approach to measure and calculate the possible workload. These measures are required for adapting the HR strategy to the new working approaches, associated with launching the new program. However, such a shift will also require applying organizational development approach concentrated on the proper team building principles, since proper recruiting, and necessity for coordinated team work is essential for health care strategic management. Describe the competitive situation among other area hospitals that could impact the decision On the one hand, the CMH has an opportunity to become the first clinic in the county, offering the open heart surgery program. On the other hand, in accordance with the case description, the lack of the experienced personnel is essential, and some experts have been already gained by other clinics of the State. (Swayne, Duncan

Lower Division Capstone Essay Example | Topics and Well Written Essays - 750 words

Lower Division Capstone - Essay Example I would say that this strategy can be considered as home runs because this investment can bring about a lot of revenue in the future. In order to increase their revenue this company should market through digital media. This can also be categorized as low hanging strategy. I strongly recommend the use of this digital media i.e. online marketing, blogs, forums, social media etc as customer behavior is changing every day and people (doctors) mostly use internet as the source of information for new drugs. This would definitely have positive effect on the company as it can have direct contact with customers through this. This can result in great financial improvements (Abbott 2011). DEAN FOODS: Dean foods is an American food company which mainly deals in milk and dairy products. Marketing plan for dean foods can be advertisements through newspapers or pamphlets, door to door service and change in the way of presenting the product. All these are very common yet effective ways of marketing. Advertisements in newspapers and door to door service both can lie in low hanging fruit category. The success of the change in the presentation can be risky because it depends upon the consumer’s taste. ... It is one of the top brands worldwide for women’s undergarments. It needs to be very innovative when it comes to its marketing strategies and it is already doing very well in it. New models should be hired every year so that consumers are not bored by the same faces. More and more ads should be put in all kind of magazines instead of just fashion ones. Any new product that comes up should be immediately advertised. All these will help Victoria’s secret to continue being a monopoly in lingerie business. Hiring new models can be low hanging fruit for the company. Putting ads in different magazines can be both low hanging fruit and home runs. Hiring new models can be a little risky because the success of it actually depends upon customer’s taste. I would strongly recommend my second advice of advertising the product in all kind of papers and magazines because this would also target customers who do not read fashion magazines. It will increase the demand and will enh ance public relations (Business Week 2006; Franco 2000). BIBLIOGRAPHY: Dean Foods Company STRATEGIES: ONE BIG SECRET. Mark Del Franco 2000 Marketing Victoria's Secret. Business Week 2006. http://www.businessweek.com/bschools/content/oct2006/bs20061011_780959.htm Abbot Laboratories. Official Website 2011. PART TWO The company’s strategy of changing its focus from SUV to more fuel-efficient cars is more practical for today’s world where fuel prices are hiking every day.

HI 325C The Frontier Essay Example | Topics and Well Written Essays - 1000 words

HI 325C The Frontier - Essay Example Kit Carson uses those virtues and skills to overcome challenges and hardships in the Rocky Mountains. One, he uses his keenness to protect himself and other traders. One instance when Kit Carson’s promptness of action is tested is the night when an inexperienced guard alerts them of invading Indians. Kit Carson is seen to be on his feet in an instant with a pistol on his hand (Abbott 12). It is asserted that the loss of a single second may give an enemy the opportunity to launch its attack and disappear in the dark night. Kit Carson reacts quickly and shoots his mule. Nevertheless, it is a false alarm. Two, his persistence enables him to hunt for food and find a suitable location to set camp. Carson travels for over fifty miles with his mule and horse, looking at every stream and creek, being on the lookout for any indication of a beaver. Kit Carson selects a location for his camp after travelling past a meandering stream circling through the centre, which he believes has a la rge number of beavers (Abbott 17). Finally, his acquaintance of the Spanish language becomes a beneficial investment to him. It enables him to retain everything that the expert ranger of the woods convey in respect to the topography of the Far West, the challenges to be encountered, and the ways of dealing with them. Part 2 Last of the Mohicans This part will discuss whether the movie Last of the Mohicans portray the Trans-Appalachian frontier of the 1750s as a bloody â€Å"no-man’s-land† between clashing empires, or as a â€Å"middle ground† in which settlers and natives interact peacefully and exchange culture on equal terms. It will also evaluate whether it portrays Indians as bloodthirsty and savage or as peaceful and virtuous, and look at how the British and French officials in this film differ in their attitude toward Indians and colonial settlers. The movie portrays the Trans-Appalachian frontier of the 1750s as a bloody â€Å"no-man’s-land† between clashing empires. From the start of the movie there is a battle for the control of colonial America by the French and British troops. The British troops seek military assistance from a number of Native American war groups who are not willing to leave their residence undefended. As the French and British soldiers fight for the control of the North America, the natives and the settlers are compelled to take sides. In recruiting Native Americans for their military battles, the

THE LOTTERY Essay Example | Topics and Well Written Essays - 1000 words

THE LOTTERY - Essay Example The purpose of the lottery is not explicitly stated in the story though a more detailed analysis of the story would reveal that the lottery is done to ensure a good harvest the next year. The villagers believed that they have to sacrifice one of their members to ensure enough rain: thus, a good corn crop next June (Tibbett, par.2). In the beginning of the story, there seems to be a very festive mood. It was a sunny day when the lottery was held. Again, Jackson makes use of irony here. A sunny day implies something happy will happen but readers are again misled into believing so (Cummings, par.11). Community members, the old and the young ones all gather together in the town square. The reader gets the impression that this is a grand town activity that is being looked forward to every year. All family members need to be present that the reader begins to wonder what is so special about this event. The kids are innocently gathering stones and having the time of their lives. Who would ha ve thought that the stones gathered by the kids would play an important part in the gruesome ending of the story? The black box used in the lottery is full of symbolism. Jackson could have chosen another color to describe the box, but why black? Black is symbolic of death. It is a premonition of the horrible event that will befall on one of the community members. â€Å"The black box grew shabbier each year †¦Ã¢â‚¬  Again, Jackson uses the box to represent the community’s adherence to tradition. The lottery began seventy-seven years ago and it became a tradition passed on to several generations. Though the tradition is outdated, the community did not want to make any changes symbolized by their refusal to change the box no matter how deteriorated it is (Blaylock, 2003). Although Mr. Summers talk of changing the box every year, no one really took it seriously. Here we can see that Mr. Summers is caught between tradition and the changing times. The readers may perceive hi m as someone with a weak personality. He represents people who are afraid to break tradition for fear of being criticized and unacceptable to the community members. Since he has no family to be proud of, he values his reputation in the community as shown in his dedication to civic activities. This lottery is of utmost importance to him as it shows his authority over the other members of the town. The name of Mr. Summers implies something sunny or cheerful but is actually the exact opposite of his being evil, him being the leader in this horrible tradition. Another character in the story which shows how the elderly are reluctant to change is Old Man Warner (Byemonday, 1). He even calls the young as a â€Å"pack of crazy fools†. Jackson uses the name â€Å"Warner† to depict someone who â€Å"warns† others not to change, to stick to tradition (Cummings, par. 12). Aside from the black box, another character which foretells of things to come is the postmaster, Mr. Gr aves. The name â€Å"Graves† shows how Jackson puts importance even in the names of the characters that she uses in her stories. The postmaster is a person in-charge of delivering mails. Mr. Graves is portrayed as someone who together with Mr. Summers is part of this conspiracy of â€Å"delivering† someone to his grave. He is the one who prepares the slips of paper and he also brings the stool where the black box is placed. Another symbolic character in the

The Benefits of QuickBooks Online Essay Example | Topics and Well Written Essays - 250 words

The Benefits of QuickBooks Online - Essay Example The template forms developed for data entry on the quick book platform is imperative for the consistency the approach offers in data entry (Keep it Simple Accounting, 2013). Moreover, functional entities including the state abbreviations, phone numbers and dates have consistent formats. I acknowledge these findings owing to the simplicity it offers to the analysis of data and report generation. The highly built relational table structure allows propagation of changes throughout the system in case a single entry is altered. The inbuilt functions can be tuned to suit a given scenario. For instance when implementing a new tax policy, changing the tax rate in one entity amounts to a propagated change across the system’s sale records. I guarantee the platform offers more benefits in line with query endeavors. Searching for information is an ease yet quick. It has capabilities to sort, filter and display the specific information as needed and queried by the user. In that respect, multiple reports based on different templates and formats can be viewed or printed (Keep it Simple Accounting, 2013). The platform offers the capacity to track bounced checks, report in instant clicks and customizable content generated for clients. The functions support the advantages offered by quick books that I regard to be true. The utility that enables import of bank activity into quick book online makes it even better in the accounting process. Within the record is the contact information for vendors, manufacturers, clients, and employee (Keep it Simple Accounting, 2013). With such information at the user’s disposal quick books becomes a key tool in the financial division of an institution. The user interfaces developed are better set with the user in mind. They offer in a friendly way and an icon approach to functions. The profile of a company can easily be developed with quick books online making it a superior tool. I specifically adore the interview approach to customization of

Short paper on Reinventing Eden by Carpolyn Merchant Essay

Short paper on Reinventing Eden by Carpolyn Merchant - Essay Example This study is to discern specifically the shifting attitudes to the concept of â€Å"wilderness† in western culture, and some issues concerning the labeling of â€Å"wild†, as well as its advantages and disadvantages that have been produced by it. â€Å"Internalized by Europeans and Americans alike since seventeenth century, this story has propelled countless efforts by human to recover Eden by turning wilderness into garden, female nature into civilized society, and indigenous folkways into modern culture.† Wilderness according to her can be compared to the nature of a female. A female’s emotional nature is unpredictable. It could be serene for a time but can also be overly sensitive and sometimes even raging. Thus the kind of characteristic is not ideal to apply in physical environment if habitant is seeking the likeness of â€Å"Eden†. Merchant used this message to educate the readers with the importance of the civilization and organization even in a natural environment. Perhaps, she has been implying that the uniqueness of the Garden of Eden among other gardens was its cultured and organized system, as Biblically speaking the Garden of Eden was tended first hand by our Creator. In further discussion her argument within the context revealed to be that the wilderness she’s implying doesn’t mean to be in natural aspect. The results of wilderness were actually pertaining to the man made attempt for civilization but is environmentally and socially destructive, if not compatible with its habitants. The effect of this wilderness brought by man’s frequent attempt to recreate Eden in technical state has delivered the once fertile earth into a phallocentric state. This is a great decline from once pristine Eden state of the earth. The effect extent up to the lifestyle of men, from their habitation state up to the very food they are eating, which is far from the natural essence of

Design Management and Marketing Essay Example | Topics and Well Written Essays - 1500 words

Design Management and Marketing - Essay Example As a result, an old person becomes overly concerned about certain issues that drive him to become much lonelier about his life. A person's attitude may need to be adjusted; it could be at the root of his unhappiness. For instance, some elderly people insist on living alone well beyond their ability to care for themselves. One woman who was disabled and was living alone on a large piece of property posted a sign on her door that said: "Keep Out!" She felt that all anybody wanted was her money or property; she distrusted everyone. Such a person is not growing old with understanding. What a sad situation! True, not everybody can be trusted. But how much wiser it is to accept the fact that some can be trusted and to receive the friendship and assistance of those genuinely trying to be helpful! Some elderly ones may feel that they have lived out their lives. But they are still living, and they will find it beneficial to keep their minds active and to use their thinking abilities to the full. Learning new things is not beyond their capabilities and can be enriching, although it may take longer for them to learn th an when they were young. For this particular reason, as derived from the explanations on the causes of old age loneliness, a product that would help old aged individuals deal with the adversaries of the fact that they are already living the last years of their lives, shall be introduced within the context of this paper. Knowing how marketing and innovati... In this regard, product for the elderly aimed to making the said individuals more active and lively in their old age is the focus of the said process. Keeping the elderly active and well functioning in terms of their mental and limited physical abilities even beyond their old age. Through this product, engaging the said individuals into more active events and socially acquainted situations shall be the main focus of the system so as to help the elderly become less isolated as old age comes into their face. The product noted herein is a self-motivation speech presentation video that shows how older people should accept their state as the "old ones". However, besides accepting the fact, the video shall better the situation to making it happen for the individual to realize his/her capability of living life fully besides the challenge of physical weakness. Each old person is to be encouraged by this video to socially better their health and rather relate to others instead of keeping themselves behind doors. What the Product Features It is believed that the physical attribute of a person deteriorates faster than that of the mind. This is the primary reason why a motivational video is introduced to the said demographic bracket as noted herein. Understandably, the process by which old people use their time is the target activity of the producers of this product. Most of today's elderly are finding the dilemma of not being able to find something to do when they really want to exercise their minds once in a while. Presenting the availability of the product to the said market would become much of an easier task to complete for the marketer. Through

New Scientific Discovery Article Example | Topics and Well Written Essays - 1750 words

New Scientific Discovery - Article Example The ultimate goal of 4G technology is to increase wireless, long range and high speed signal transmission (Berndt, 2008). I am going to focus on the 4G technology. 4G Technology 4G which is a short form of Fourth (4th) Generation Technology, this is basically the extension of 3G technology but with more bandwidth and services offers in the 3G mobile. It is a successor to the 2G and 3G technologies. Basically, 4G technologies produce a high quality audio and video data streaming through Internet Protocol (IP). It provides broadband connection so that voice calls, media streaming and internet access will be constantly available to the user (Berndt, 2008). Different Technologies appear in many different forms but they are all moving in a similar track. 4G technology has different categories. These includes: UMTS, SDR, MIMO, OFDM, TD-SCDMA and WiMAX (802.16) or mobile structural design. The problem with the current cellular network is that they do not have the available bandwidth necessa ry to handle data services well because they were not original well designed for data; they are improvements on a protocol that was originally designed for voice. Thus, they do not use of the available spectrum bandwidth efficiently. Therefore there is a need for data centered protocol technology. 4G Technology provides a solution to these problems. It is used in the mobile phones with in-built higher resolution digital cameras to facilitate video blogs in the mobile industry (Berndt, 2008).. It offers high data rates with broadband. This will generate new trends in the business industry as it becomes business prospects and market opportunities for the established as well as for new telecommunication firms (Berndt, 2008). The upgrades of technology are incremental, and don’t require a complete reworking of the system. They are fairly cheap because the equipment required is already developed and in mass production in many places in the world. Types of multiplexing in 3G †¢FDMA -Each phone call is allocated one frequency for the entire duration of the call. †¢TDMA -Each phone call is allocated a spot in the frequency for a small amount of time, and "takes turns" being transmitted. †¢CDMA -Each phone call is uniquely encoded and transmitted across the entire spectrum, in a manner known as spread spectrum transmission Cellular Provider System Upgrades 4G technology has got numerous advantages. It is faster and more reliable than the previous technology. For example lower cost, Multi-standard wireless system, higher speed of 100 Mb/s (802.11g wireless = 54Mb/s, 3G = 2Mb/s) and Bluetooth, Wired, Wireless (802.11x). Other features include: Ad Hoc Networking, IPv6 Core. OFDM used instead of CDMA and Potentially IEEE standard 802.11n 4G mobile will be widely used both in internet access service on personal computers and in cell phone communications. It will enable the access and use of broadband connection in homes or in other areas accessible to the network. It is not therefore surprising that the companies trying 4G mobile communication to expand there coverage. Companies use 100 Mbps for mobile users and up to 1 Gbps over fixed stations Wimax Technology    WiMAX stands for Worldwide Interoperability for Microwave Access. It is one of the telecommunications technologies that offer wireless data transmission through a different form of transmission. It has got approximate speed of 72 M/s through wireless access. It is based on IEEE standard of 802.16, it usually also called as Broadband Wireless Access (Steinbock, 2005).         Wimax (802.16) is the next stage to a broadband as well as a wireless world, extending broadband wireless access to new locations and over longer distances. Wimax

Research Proposal Essay Example for Free

Research Proposal Essay I would like to write about a famous Arabic writer, Naguib Mahfouz. His poetry and works inspire me a lot and I enjoy reading his things. My father always used to read them to me, because his poems were true. Mahfouz always talks about the issues affecting the people of Egypt: generational, historical, religious, and political. Egyptians always have something going on. With his writings, Mahfouz’s introduces the reader to Egyptian reformers and modern and traditional characters as they change. We all know that as a country Egypt constantly reforms, even at an early age, Mahfouz has been able to capture hints of revolution. Mahfouz’s novels are stories of love, ethics, moral responsibility, and crises that characterize a culture that has had many changes. His stories talk about and describe the lives of ordinary individuals caught in struggles of identity and religion. His fictional work paint a picture of Egyptian Muslims that are ruled by their own culture, as well as those they encounter as a result of the outside influence of colonialism. This simultaneity allows Mahfouz to depict the contemporary Egyptian identity as both modern and traditional. In Naguib Mahfouzs short story Zaabalawi there see a young man in search of the mysterious Zaabalawi, because he afflicted with a disease which doctors are unable to cure. Zaabalawi is known to cure illnesses, a holy man that has healing powers. Zaabalawi is like a mysterious figure that has some strange powers to accomplish the impossible. While in this search, the protagonist visits a variety of figures including a religious lawyer, a book seller, a government officer, a calligrapher, and a musician. Not able to find any definite answers as to the whereabouts of Zaabalawi, he begins to doubt his existence. Eventually, however, while in a drunken sleep in a tavern, he dreams that he is in a beautiful garden and experiences a state of harmony and contentment. He awakes to find that Zaabalawi was with him but has now disappeared again. Though upset at having missed him, the main character is encouraged by his dream and determines to continue his search for Zaabalawi. In this story the author uses symbolism to convey his message to his audience, that the quest to find Zaabalawi is a journey into our souls in search of the inner peace that inside us. Mahfouz uses a lot symbolic meanings, such as irony, that is why I want to write about this work. I have always been drawn to these types of writing. Annotated Bibliography 1. Aboul-Ela, Hosam. The Writer Becomes Text: Naguib Mahfouz and State Nationalism in Egypt. Biography: An Interdisciplinary Quarterly, 27:2 (2004 Spring), pp. 339-56. I chose Prof. Aboul Ela because his work because it’s easy to read and very simple, some of the other materials was a bit too hard to put together. 2. Naguib Mahfouz. The Happy Man ONE WORLD OF LITERATURE Shirley Geok-Lin Kim and Norman A. Spencer. Houghton Mifflin Company, 1993. p.46-p.53 Im using this source because it’s going to help me explain other literary works of Naguib Mahfouz in this essay. 3. Modern Egyptian Short Stories by El-Gabalawy, Saad (trans.) (Najib Mahfouz, Youssef Idris, Saad Elkhadem) ISBN: 0919966039 Im using this other source because of the type of writing. This book explains how Mahfouz writes his stories, and what he uses in terms of grammar and how he builds the story, symbolism and irony. 4. http://www.kirjasto.sci.fi/mahfouz.htm This source is going to help me discuss the state of mind of Naguib Mahfouz when he wrote his books. It explains how Mahfouz became a beginning of an era not only in the Egyptian literature but also in the Arab literature.He was always lonely, maybe that’s the reason why his writings were always kind of sad.

Synthesis of CNTs From Hydrocarbons Resources by CCVD

Synthesis of CNTs From Hydrocarbons Resources by CCVD 1. Introduction Carbon nanotube is one of the most promising candidates of nanomaterials which own wonderful mechanical, electrical, and thermal properties. With one hundred times the steel’s tensile strength, thermal conductivity better than all materials except the purest diamond, and electrical conductivity contact to the copper with ballistic transport of electrons present the ability to carry much higher currents without heat generation. Carbon nanotube can be categorize to single-walled carbon nanotube and multi- walled carbon nanotubes, when SWCNT has one rolled layer of graphene sheet to form cylindrical shape, MWCNT consist of multiple cylindrical rolled graphene sheets (Fig. 1). General carbon nanotube synthesis methods are Arc discharge, laser ablation, and chemical vapor deposition (CVD). However, CVD is the most convenient method to grow all kinds of CNTs and the best choice to produce large amount of CNTs at relatively low cost and with mild growth conditions. The use of hydroca rbon resources for the production of high-value chemical and materials such as carbon nanotubes obtain obvious impact of sustainable development. In this direction, several research groups have explored the use of hydrocarbons as a carbon sources for CNTs synthesis. 2. Synthesis of CNTs by Catalytic Chemical Vapor Deposition Recently, Catalytic chemical vapor deposition (CCVD) is the most familiar technique to grow all kind of CNTs. Several motives can explain this favoring. Firstly, consider the technical operation it is easy to perform the reaction between a catalyst and a carbon precursor; it only requires an oven designed with a tubular reactor such as quartz tube, and a few of gas flow controllers in order to feed the require gases. Secondly, a numerous of parameters can be contrasted and investigated from the scientists, not only during the catalyst treatment but also the CNTs growth, which influence the quality, purity, and yield of the CNTs. The mainly vital parameters for CNTs synthesis by CCVD technique is the temperature. In CCVD, energy is donated to hydrocarbons to break them into reactive radical objects in the temperature range approximately from 500-900Â °C, sometimes more. These reactive species diffuse down to a catalyst surface where they remain bonded. As a result, CNTs are formed. T he commonly used energy source is resistive heating. Generally, there are two processing system patterns for CCVD to synthesis CNTs are horizontal and vertical system. In this literature we will demonstrate a usual horizontal system due to it is far reaching for most scientists. I horizontal system there are two techniques for utilization floating and fixed-bed catalyst technique, displays in Fig. 2. Floating catalyst mainly apply when a mixture of reactants and catalyst are present in the gas phase in the reactor at a promoted temperature during CCVD process. The catalyst in the gas phase experience transformation cause by the redox gases and or the elevated temperature and form solid phase nano particles where the CCVD reaction occurs. This method enclose on obstacle in preventing the nano particles and reactants from coalescence which is when the solid catalyst nanoparticles hold on the reactor surfaces, they could have adequate residence time for CNTs growing. In other words, any unreacted gas precursor and solid catalyst nanoparti cles which they have not capable to react and holds on the reactor surfaces at adequately elevated temperatures are swept away from reactor with the carrier gases and unused reactants. Therefore, the result practically will reduce the productivity and process efficiency. In the fixed bed process, the catalyst which is in the solid phase is set in boats and places inside the reactor then the reactant with carrier which they are in the gas phase are introduced at an elevated temperature where the reaction takes place in CCVD. The efficiency and productivity of CNTs growth in this system are limited by heterogeneous contact between the gas and solid reactant and ascent of the reactor gradients temperature. Because of increase growing nanotubes it cover the catalyst nanoparticles surfaces, the diffusion of carbon precursor to the catalyst nanoparticles will decrease. Therefore, the effectiveness of the catalyst nanoparticles surfaces will reduce. 2.1. Catalyst Catalysts play an essential role for synthesis of CNTs in the CCVD and hence enhance the suitable characteristics of desired catalyst will be improved the attained CNTs quality and process yield as well. Transition metals in the figure of nanoparticles such as Iron (Fe), Cobalt (Co), Nickel (Ni) and their alloys have been specified as the most effective catalysts for CNTs synthesis. These catalysts can Growth CNTs in three steps according to Vapor-Liquid-Solid (VLS) mechanism: Firstly, a gas precursor produces carbons which adsorb and dissociate on the surface of the catalyst particles to form elementary carbon atoms. Secondly, the carbon atoms dissolve in the bulk of the nanoparticles to form liquid metastable carbide and diffuse within the particles. Finally, solid carbons precipitate at the rear side of the nanoparticles to form carbon nanotubes. Solid organometallocenes such as nickelocene, cobaltocene, and ferrocene are extensively used as a catalyst for utilizing CNTs, because they deliver solid metal nanoparticles which effectively catalyze the hydrocarbons decomposition. Experimentally, the catalyst particle size is in charge of CNTs diameter. Figure 3 (c) summarize that catalyst particle diameter plays a significant role for determining the structure the utilized nano carbon. Catalyst nano particles with 1 nm diameter mainly utilized SWCNTs [ ], while MWCNTs are utilized from catalyst nanoparticles with diameter 0f 10 – 50 nm as well as the number of MWCNTs layers increased with the particles diameter. In other hand, another nano carbon structure named nano-onion utilized when catalyst nanoparticles with diameter exceed 50 nm. Attaining hydrocarbons decomposition on the catalyst surface unaccompanied and preventing the aerial decomposition is the Key of obtain pure CNTs. Furthermore, alloys have been proven to gain higher catalytic activity comparing with pure metals. Despite considering the Fe, Co, and Ni metals nanoparticles the effective catalyst for CNTs synthesis, other metals such as Cu, Au, Ag, Pd, and pt as well were discovered to be catalysts for CNTs growth from a variety of hydrocarbons. Therefore, this is unlocked field of research to utilize different CNTs technique with variety hydrocarbons by adjusting temperature and pressure. 2.2. Hydrocarbons decomposition and Thermodynamics In order to understand the reaction in the CCVD, the main aspect which should be taken in our consideration is thermodynamics. The reaction fulfill to the creation of solid carbon nanotubes have be thermodynamically usefulness under the selected temperature and pressure conditions. Gibbs free energy (ΔG) is the key for extraction this information. In the term of the pyrolysis of hydrocarbons ΔG depends on the reactivity of the hydrocarbon for example; whereas methane’s decomposition is thermodynamically preferable above 600 Â °C because it is the most stable hydrocarbon molecule, ΔG for ethylene, acetylene or benzene is already negative at 200 Â °C figure 3a). The expert found that CNTs are frequently synthesized by CCVD using methane precursor at temperature of above 850 Â °C due to the slow reaction rate, while CVD synthesis of CNTs using acetylene is often carried out at temperature of 500-750 Â °C and for ethylene is 650-850 Â °C. [ , , , ] High quality of SWCNTs is usually utilized by CO decomposition over metal nanoparticles, but this reaction is thermodynamically limited above 600 Â °C. Therefore, the reaction required high pressure about (10-30 bar) to substitute the equilibrium for growing feasible yields of SWCNTs. [ , , ] Magrez et al. established possibility of growing high quality of MWCNTs when added stoichiometric amounts of CO2 and C2H2 by CCVD at 400 Â °C[ ]. The solid carbon formation happens by oxidative dehydrogenation of acetylene as a substitute of dehydrogenation or pyrolysis. Thermodynamically, the reaction of CO2 addition is favorable. While numerous reaction paths are feasible, the solid carbon formation accompanying with CO and H2 is favored. It is quite clear now also possible to accomplish the attained knowledge to discover reaction conditions which gives the greatest solid carbon formation to obtain highest CNTs yield. Figure 3. Thermodynamic data calculated with the ChemKin database. a) Gibbs free energies of formation for various carbon precursors. The energies are normalized to the number of carbon atoms in the precursor and correspond to its pyrolysis. b) Gibbs free energies of typical reactions: CO disproportionation, water gas shift, oxidative dehydrogenation of acetylene, and pyrolysis of ethanol. The energies are normalized to the number of solid carbon atoms. 2.3. Carbon Precursor for Catalytic Chemical Vapor Deposition The carbon precursor plays an important role in the growth, characteristics and properties of CNTs, because of their own binding energy, type and role of reactive groups and thermodynamic properties. Concerning gaseous carbon precursors, the CNTs growth efficiency depends strongly on the concentration and reactivity of gas phase intermediates produced simultaneously with reactive radical species as a result of hydrocarbon pyrolysis. Therefore, it is expected that the most capable intermediates, which have the ability of physisorption or chemisorption on the catalyst surface to initiate CNTs growth, suppose to be produced in the gas phase. A comparison of produced CNT characterizations showed that there is a relationship between chemical structures of hydrocarbons and the CNTs formation [5,7,17,49,62,64,74–77]. Hernadi et al. [49] affirmed that unsaturated hydrocarbons have much higher yield and deposition rate than saturated gases. Besides, saturated hydrocarbon gases manage t o produce highly graphitized filaments with fewer walls compared to unsaturated gases. Consequently, they suggested that saturated hydrocarbons are favored for SWCNTs growth and unsaturated hydrocarbons for MWCNTs. However, SWCNTs have been obtained from a highly diluted unsaturated hydrocarbon [10,19,23,38,40,47,75,76,78,79]. The growth of clean SWCNTs was observed at relatively low temperatures using alcohols with various catalysts [19,25,30,64,81–85]. The authors concluded that alcohols are much better carbon sources for SWNTs than hydrocarbons and this is likely due to the ability attributed to OH radicals to etch away amorphous carbon deposits. General experiences show that low temperature CVD about 600–900Â °C grow MWCNTs, while high temperature at 900–1200Â °C reaction favors utilizing SWCNTs. The results indicate that SWCNTs have a higher energy of formation due to small diameter and high curvature which tolerate the high strain energy. Therefore, SWCNTs grow from only selected hydrocarbons such as carbon monoxide, and methane which have an equitable stability at higher temperature, whereas common effective precursor for MWCNTs such as acetylene, benzene, and xylene are unstable at higher temperature which lead to deposit a large quantity of amorphous carbon. Hata et al. synthesized a highly efficient of impurity-free SWCNTs by water assisted ethylene on substrate in CVD method (Hata et al., 2004). It was reported that controllable rate of steam into the CVD reactor operated as mild oxidizer leads to selective remove of amorphous carbon without harmful the CNTs growth. Controlling relative rate of ethylene and water steam was essential to minimize catalyst’s poison. These studies ascertain prove that carbon precursors play an important part in CNTs growth. Thus, by accurate selection of carbon precursor and water vapor rate, not only the catalyst’s lifetime but also CNTs growth could be crucially maximized and therefore both quality and yield of CNTs could be improved. Hydrocarbons such as carbon monoxide, methane, ethylene, acetylene, benzene, and xylene are typically the most commonly used CNT precursors. Among the essentially experiences of synthesis CNTs by CVD technique are that MWCNTs ware grown from the decomposition of benzene at 1100Â °C [] and acetylene at 700Â °C []. Both of these reports were used iron nanoparticles as the catalyst. As well as, MWCNTs were also grown from many other hydrocarbon precursors including cyclohexane [] and fullerene []. As well as, MWNTs were utilized from supercritical toluene at 600 Â °C and using ferrocene as growth catalysts, the toluene serves not only as the carbon source for nanotube formation but also as the solvent. On the other hand, synthesis of high purity SWCNTs at low temperature was reported when Fe-Co supported on zeolite utilized as a catalyst in alcoholic CVD and since then, ethanol consider as the most common universal CNTs precursor in the CVD method. Particular aspect of ethanol for growing CNTs with nearly free from amorphous carbon due to the effect of OH radical which operate as the mild oxidizer. Afterward, vertically aligned SWCNTs were grown as well on Mo-Co supported on coated silicon substrate. Lately, the articles have been shown discontinuous supply rates of acetylene to ethanol CVD apparently assists ethanol to increase the catalytic activity and therefore enhances the CNTs growth rate. Apart from the well-defined chemical reagents described above, CNTs have also been successfully and systematically synthesized from domestic fuels such as kerosene (Pradhan et al., 2002), liquefied petroleum gas (Qian et al., 2002) and coal gas (Qiu et al., 2006).

A marketing analysis of a company

A marketing analysis of a company INTRODUCTION As a business consultant to Bob and Lloyd, it is required to devise a marketing plan for their fast food business, Delicious Goodness. Before getting into the depts of marketing concepts and principles, it is important to inform Bob and Lloyd as to what marketing is. According to Phillip Kotler, marketing is the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. It is the manner in which management of a business goes about satisfying the needs and wants of consumers as a primary function of the business. MARKETING ANALYSIS A marketing analysis of a company is a valuation into the type of market for the businesss products that are available to consume. This investigation is done through a thorough research using marketing tools such as PEST analysis, SPICC analysis and SWOT analysis which would ultimately allow Bob and Lloyd to grasp an understanding into the type of market they wish to enter, making them aware of the possibilities of market growth or failure of the business and further implications on the potential of and the direction in which the business may be headed through identifying the strengths, weaknesses, opportunities and threats of the business. The marketing model of Wright, 1999 is shown in appendix 2 highlighting these analyses. PEST A PEST analysis was firstly conducted, as a measure of the macro environment of the business through the political, economic, social and technological aspects in which Bob and Lloyd may encounter. Although a recent change in government, the government still encourages the role of small businesses in the economy. Bob and Lloyds business complies with the laws and can therefore be easily approved as small company status. These laws are put in place to ensure that citizens are consequently benefited, for example; it is required that the business make use of locally produced raw materials, creating jobs for nationals and that the business must be locally owned and controlled. Bob and Lloyd can also benefit of being privileged to assistance from the Business Development Company. The BDCs objectives are based on providing technical and financial support to small and medium businesses to empower growth and development whilst creating them to also be internationally competitive. Additionally, government has reduced corporate taxes to 25% of the net earnings of small businesses, and has initiated entrepreneur of the year awards to encourage small business. The economics aspects such as exchange rates and inflation rates must be considered in light of purchasing supplies that are not locally grown and in creating selling prices. Also, matters of diversity of income levels and wage rates, variances of ages and the patterns of consumption within chosen geographic area to conduct business must be initially reviewed. Furthermore, the social features of the area must be studied, that is, the various types of races and religions practiced within area which would affect sales during certain periods of the year, such as Divali and Eid. The percentage of the grey market in area is also a concern, since the older folks would be more health conscious, however, Bob and Lloyd would be catering for those through providing grill foods. Technological factors are a necessity in business, Bob and Lloyd would have to accommodate for the rate in which technological advancements is occurring. Thus, constant improvement and updates would be required as of ne w processes. SPICC Suppliers of raw materials within area would not be an issue, since there are various wholesalers and farmers within district. The only main concern here would be to develop and maintain moral relationships with suppliers to ensure efficiency within the supply chain. The business must also incorporate social responsibility within its local community which would ensure sustainability and good reputation. There are no intermediaries involved in this firm; customers can go directly into business and purchase. Customers satisfaction is most vital in marketing since they are the ones who have the power to make or break the business. Thus, customers satisfaction and behaviours must be closely studied when determining the type of fast food outlet. Competitors also play a major part in this market, there are many fast food outlets within decided area, therefore Bob and Lloyd would have to come up with concepts of distinctiveness (highlighted in appendix 3 via McKinseys 7Ss framework) that wo uld make customers want to purchase from them. SWOT ANALYSIS MARKETING SEGMENT Of the approximated 157,295 population of the San Juan area, about 60% is of the working population. Due to globalization and the fast paced lives of persons, it is estimated that about 80% of the working population would eat out and about 8% of that 80%, at an average of 5033 persons per month would indulge themselves at Delicious Goodness in its first year. Since Bob and Lloyd provide food for the health conscious and vegetarians, the targeted market is at ages 12-55. Bob and Lloyd would have a few local competitors since they specialize in a variety of foods. MARKETING OBJECTIVE Bob and Lloyds objectives are focused on customer satisfaction, by ensuring customers get good values for their monies spent on products and, through the high levels of customer service and provision of after sales service capture a larger portion of market share in the short run. In the long run though, they wish to mature, innovate and multiply the business and compete at an international level. MARKETING MIX This tool is used as a major concept in modern marketing; it consists of Product, Place, Price, Promotion, People, Process and Physical evidence. Bob and Lloyd would provide a variety of high quality, mouthwatering dishes made by the finest chefs in the region, targeting customers needs and wants. Place of the business is usually intended as a location of convenience to both Bob and Lloyd and to consumers. The San Juan area is a very developed and fast growing region in all aspects. There are no major channels of distribution existing here but one, the customer directly goes into restaurant and purchase. Pricing of products is as per going rate of price as a result of the type of market, a market for fast food products. Though prices are set at this rate, Bob and Lloyd are still making profits on each unit to cover other costs; it is the only marketing tool which produces revenues. Promotion of products is major role in marketing, because it allows communication of and educating the public of the products provided. Bob and Lloyds means of doing so was through direct marketing of handing out flyers, the traditional mic-man passing around the area, internet advertising through the Express Newspaper classified as well as social networking through Facebook and twitter. In this case social networking is most effective as feedback is readily available, which is an important tool in building the business, and it is free. Delicious Goodness is set to be launched on 31st March, 2011 at the restaurants compound; a short, formal opening ceremony is planned with expected featured guest, MP for the area, Dr. Fuad Khan, and an appearance by home-grown superstars H2O phlo to aid in gaining initial social status. Dr. Khan and the guys of H2O are good friends of Bob and Lloyd. People are the backbone of a company. With integrated networking practiced at Delicious Goodness, it allows participation in decision making, assistance in solving issues and overall building good team working. Thus, Bob and Lloyd would benefit in having motivated and reliable employees resulting in satisfied customers through high standards of services provided and great tasting food. Additionally, the processes in which customers are serviced would be competent and professional, yet customer friendly oriented. The physical evidence would be the employees and the efforts put in place of creating a soothing, welcoming and blissful ambience of the restaurant. BRANDING This is very important in this type of market since it distinguishes the qualities, appearances and tastes of the same products provided, by different suppliers, hence allowing consumers to easily identify their choice of product. A suggested brand logo for Bob and Lloyds product is available in appendix 4. As an upcoming business in a market with many competitors; it is recommended that Bob and Lloyd brand their products, especially since consumers would want to remember the brand as of first time tasting. It would also make the process of word-of-mouth of the product simpler, hence easily gaining greater market share and good reputation. CONCLUSION In conclusion, it is recommended that Bob and Lloyd analyze the market from time to time with regards to the constant changes taking place in the economy. This would allow the business to flourish in the possible innovation and creations of food products, due to first-hand knowledge of the various changes occurring; or it can also allow the company to brace itself if there should be a setback in economy. Word Count: 1482 words

Jake - Original Essay -- Papers

Jake - Original Essay I pushed off onto the ice; whoosh! I felt alive. I looked around at children laughing and falling, young lovers skating round and round, hand in hand. I turned to see Jake gliding toward me, a look of boyish glee on his face. I smiled and took his out-stretched, gloved hand in mine. We lapped the frozen lake together in synchrony, talking, laughing and generally showing off, when Jake decided to show me, and everyone else on the opaque ice, what he was made of. He sped off, jumping and twisting like half of Torville and Dean, receiving many admiring glances as he landed, sure-footed, back on the ice. "Bet you can't beat that!" he laughed across to me, his heavy breathe coming out cloudy in front of him. I couldn't ignore a challenge like that. I flew across the ice as though I had sprouted wings, oblivious to the cheers and shouts around me. I jumped, twisted, pirouetted and twirled elegantly, breathing in the sweet, pine-scented air. Torville was always the better half of the skating partnership. I skated back toward Jake, a triumphant smile flitting across my face. All at once the ice gave way beneath me; I didn't even have time to scream before a chasm opened up, swallowed me whole and the freezing water surrounded me. A memory flashed; this had happened before. I was only six then but the same fear I had then burned through my mind and numbed my body. I pushed upward, but my sodden clothes pulled me under; down, down. I tried to kick the heavy boots off my numb feet and pushed one last time. My outstretched fingers hit solid ice. I clawed and desperately clutched at the ice trying to find the... ...e drugs out of my stomach. Mum crying again and angry at me for so selfishly wanting to waste my life in this way. Not that I cared then, but that was then and this is now. Waking up in the hospital once again, I felt the weight of depression that had pulled me down, like my clothes and boots under the ice, had lifted from me. I knew nothing would ever replace Jake and that my life would never truly be whole without him in it but somehow, some way after two close encounters with death I had seen a light and realised that life was a precious gift not to be wasted. It was different leaving the hospital with mum this time, knowing I was going home to start afresh. This time, instead of calling Jake, I went to say goodbye carefully putting all the things he had given to me in the box before sliding it under my bed.

What Sort Of A King Was Duncan? :: essays research papers

We were not told an awful lot about Duncan in Shakespeare’s Macbeth. He had very few lines, and appeared on only a few occasions. Despite this, I was able to gather a fair idea of Duncan’s character, through the interpretation of messages hidden within the text.Duncan was a kind and good man. There are several segments of the play that show this; as I have demonstrated below.Duncan is an extremely trustworthy King of his fellow men. He trusts his men with his life, his children, his throne, and most highly, his kingdom. He has no other choice but to trust these men. "The service and loyalty†¦ throne and state, children and servants, Which do but what they should by doing everything Safe toward your love and honour†¦"Macbeth [I.iv.22-27]We see how he surpasses a blind eye to the people who serve him. He cannot judge them in anyway, for he thinks of them as pure and good as himself. He also thought that Macbeth is a true man to him. Later on, we see how his judgment has not served him well."†¦He was a gentleman on whom I built An absolute trust†¦" [I.iii.14-15]Duncan regards his fellow men rather highly. He often praises their work and service to himself and his kingdom:(1) "Welcome hither. I have begun to plant thee, and will labour To make thee full of growing. -Noble Banquo, That hast no less deserved, nor must be known No less to have done so, Let me infold thee, And hold thee to my heart." [I.iv.27-32](2) "My worthy Cawdor" [To Macbeth I.iv.49](3) "True, worthy Banquo; he is full so valiant, And his commendations I am fed: It is a banquet to me. Let’s after him, Whose care is gone before to bid us welcome. It is a peerless kinsman.(4) "Give me your hand; Conduct me to mine host. We love him highly, And shall continue our graces towards him†¦" [Talking about Macbeth I.iiv.28-30](5) "†¦How you shall bid God ‘ield us for your pains, And thank us for your trouble†¦" [I.vii.13-14]Duncan represents the purest of all beings.

Essay --

Dune is a novel by Frank Herbert about the rising of a messiah. The planets Dune, also called Arrakis, and Caladan serve as the setting for the story. The novel takes place in the far future, a dystopian future where humans are trained to function like computers of old, which have been banned from being built after a popular uprising against machines known as the Butlerian Jihad. Paul Maud'Dib is shown to be the Messiah the Fremen are searching for in that he starts the terraforming of Dune, the fact that he parallels Christ, his changing of the culture of the Fremen, and the fact that his genes mark him for greatness, and the irony of the Baron's actions. Ecology is a strong literary element in the novel Dune. plays a quite large part in Dune. Dune is a desert world, a sterile planet, devoid of life. Not uUntil one goes underneath the surface of Dune, then a whole new ecosystem is seen, based around water or the avoidance of it. Fremen use technology called "stillsuits" to conserve their body's water. Stillsuits recycle any moisture that is excreted by the body. This water is then drunk again, and used again. The Fremen, used to life that requires hoarding water, are astonished at the fact that there are other planets with open water on them. Sandworms are a quite important part of Dune's ecosystem. They, wWhile infants, sandworms produce the spice melange, the spice so precious to human life on Arrakis. These infant sandworms, after being in a spice blow and surviving, eventually grow into the monstrosities that are adult sandworms, the "Old Men of the Desert." (citation) The Water of Life is a potent poison and prescience drug, only obtainable by drowning a sandworm. Its opposite is the Water of Death (citation), ... ...on's actions earlier in the novel lead to his downfall and death later in the novel. His hatred for the Duke Leto Atreides leads to the rise of Paul Maud'Dib, Leto's son and heir. Another irony is the fact that the Baron Harkonnen takes the dead Leto's Mentat, Thufir Hwat, and makes Hwat his Mentat. ""Another matter," the Count said. "We learn that Duke Leto's Mentat, Thufir Hawat, is not dead but in your employ." (Herbert 212). Keynes, the Imperial Planetologist, is killed by his own planet, which is an ironic moment in itself. "Then, as his planet killed him, it occurred to Kynes†¦" (Herbert 180). Paul's mission is ultimately to make Dune a planet full of life. He is there to change Arrakis, to make it ecologically more diverse. The first part of his mission is completed in Dune. He makes Dune a safe place for the Fremen to live in, free from persecution. Essay -- Dune is a novel by Frank Herbert about the rising of a messiah. The planets Dune, also called Arrakis, and Caladan serve as the setting for the story. The novel takes place in the far future, a dystopian future where humans are trained to function like computers of old, which have been banned from being built after a popular uprising against machines known as the Butlerian Jihad. Paul Maud'Dib is shown to be the Messiah the Fremen are searching for in that he starts the terraforming of Dune, the fact that he parallels Christ, his changing of the culture of the Fremen, and the fact that his genes mark him for greatness, and the irony of the Baron's actions. Ecology is a strong literary element in the novel Dune. plays a quite large part in Dune. Dune is a desert world, a sterile planet, devoid of life. Not uUntil one goes underneath the surface of Dune, then a whole new ecosystem is seen, based around water or the avoidance of it. Fremen use technology called "stillsuits" to conserve their body's water. Stillsuits recycle any moisture that is excreted by the body. This water is then drunk again, and used again. The Fremen, used to life that requires hoarding water, are astonished at the fact that there are other planets with open water on them. Sandworms are a quite important part of Dune's ecosystem. They, wWhile infants, sandworms produce the spice melange, the spice so precious to human life on Arrakis. These infant sandworms, after being in a spice blow and surviving, eventually grow into the monstrosities that are adult sandworms, the "Old Men of the Desert." (citation) The Water of Life is a potent poison and prescience drug, only obtainable by drowning a sandworm. Its opposite is the Water of Death (citation), ... ...on's actions earlier in the novel lead to his downfall and death later in the novel. His hatred for the Duke Leto Atreides leads to the rise of Paul Maud'Dib, Leto's son and heir. Another irony is the fact that the Baron Harkonnen takes the dead Leto's Mentat, Thufir Hwat, and makes Hwat his Mentat. ""Another matter," the Count said. "We learn that Duke Leto's Mentat, Thufir Hawat, is not dead but in your employ." (Herbert 212). Keynes, the Imperial Planetologist, is killed by his own planet, which is an ironic moment in itself. "Then, as his planet killed him, it occurred to Kynes†¦" (Herbert 180). Paul's mission is ultimately to make Dune a planet full of life. He is there to change Arrakis, to make it ecologically more diverse. The first part of his mission is completed in Dune. He makes Dune a safe place for the Fremen to live in, free from persecution.

Analysis of “I Have a Dream” Speech

On August 28, 1963, Martin Luther King Jr. gave a speech that electrified a nation. In Washington D. C, King delivered his speech on the steps of the Lincoln memorial and as his powerful voice echoed out across an audience of 200,000 people, echoes of the Gettysburg address could be heard as well as the Declaration of Independence and the Bible. It has been called â€Å"masterfully delivered and improvised sermon, bursting with biblical language and imagery. †The passionate speech is filled with rhetorical devices that help ground into earth King's demands of racial equality and outcries of social injustice.The second paragraph of the speech starts with â€Å"Five score years ago†, an allusion to Abraham Lincoln's Gettysburg address. This is particularly poignant due to the fact that the speech was given on the steps of his memorial. A memorial to the president who passed the emancipation proclamation. Martin Luther King Jr. continues with comparing this (the emancipati on proclamation) â€Å"momentous decree† to a â€Å"great beacon light† to those who had â€Å"been seared in the flames of withering injustice† in an example of a simile and then a metaphor.The metaphor is expanded to call the proclamation â€Å"a joyous daybreak† to a â€Å"long night. † The metaphors help prove King's point through contrasting two abstract concepts through tangible things. The last sentence of the second paragraph is the first of many references to the bible. In comparing Psalms 30:5 â€Å"For his anger is but for a moment; his favor is for a lifetime. Weeping may linger for the night, but joy comes with the morning† to King's line â€Å" It came as a joyous daybreak to end the long night of their captivity† the parallels can be seen.The use of biblical references helps link the work of MLK to the bible and divine things. Southerners being in the â€Å"bible belt† and dominantly Christian, this reference to the bible strikes home to these slaveholders. The third paragraph contains a strong example of anaphora with the repetition of â€Å"one hundred years later† four times. This is used to thrust home the point of how long the suffrage has gone on. The duration is important but also the effect of its repetition makes the paragraph seem longer and drawn out- like the injustices that are still being suffered- one hundred years later.Also a simile is used to compare segregation to imprisonment in the the phrases â€Å"manacles of segregation† and â€Å"chains of discrimination. † The usage of these rhetorical devices relates slavery to jail and further contrast it from the biblical allusions used with equality. Paragraph four of the speech is a large metaphor for an allusion to the United States Declaration of Independence which is later cited directly. In Specific King alludes to the declaration in saying â€Å"unalienable rights of life, liberty and the pursuit of happiness. † Which within itself is a tricolon ascends.This allusion to such an important American document is used to support King's theme of equality by pointing out its resonance in the purely American document. Throughout this portion of the speech King makes a metaphor of these guaranteed rights saying they are a â€Å"promissory note†. This metaphor links these intangible unalienable rights to something tangible which falls into place with the rest of the expanded metaphor. He goes on the say that the Negro people have received â€Å"a bad check† and when they tried to cash this check is comes back marked â€Å"â€Å"insufficient funds. † These metaphors feed into the larger one of a citizens rights to a promise of a bank. Martin Luther King Jr. shows his hope the country in the continuance of the metaphor in which he refuses to believe â€Å"the bank of justice† is bankrupt and that there are insufficient funds in the â€Å"great vaults of opportunity†. Furthermore he makes a metaphor of freedom to riches and security to justice. The use of all these smaller metaphors feed into the larger one and these rhetorical devices are used to link intangible to tangible.Also this shows the realist side of the speaker, not only does he allude and reference biblical things but also he realizes the importance of equality to blacks economically. The fourth â€Å"paragraph† of the speech ends with an example of anaphora. A short hopeful phrase of â€Å"now is the time† is repeated four times back to back to back to back in the last four lines of the paragraph. These rhetorical devices have a powerful impact and add a decisive, hopeful feel. Martin Luther King Jr. in this conclusion also makes another metaphor with saying racial injustice is â€Å"quick sands† and brotherhood is a â€Å"solid rock. These metaphors also link the intangible with the tangible creating a contrast. Apples and bananas are differ ent but the difference of good and bad is harder to see. When attached to real life objects the visualization is made. The rest of the speech contains several more independent metaphors, all used to support Martin Luther King Jr. ‘s points. â€Å"The whirlwinds of revolt will shake the foundations of our nation until the bright day of justice emerges†; making a metaphor of revolt to a whirlwind and justice to a bright day.Yet again, metaphors are used to represent abstract ideas with concrete things to create a contrast. In another place it is seen that storm are like persecution and winds like police brutality. Tying in the earlier metaphor to imprisonment, this usage of a rhetorical device shows the vicious circle Negroes were living with. At some point it becomes repetitious all of the metaphors of justice to everything from money to the bible. But yet again injustice is metaphored to â€Å"sweltering†¦ eat† (alluding to Richard III act one, scene one, li ne one) and justice to an â€Å"oasis† yet another instance in which the metaphors are used to show contrast. Later on the entire country is metaphored to as in â€Å"jangling discords† and that with brotherhood it can be transformed into a â€Å"beautiful symphony. † This metaphor is a nice break for all of those to justice but still the same ideas ring through. This usage of a rhetorical device ties to the topic at hand to a larger more national scale. Some of the most famous parts of this speech are due to the usage of anaphora.In several instances, besides those already listed, Martin Luther King Jr. uses this rhetorical device to sink his point deep into the hearts and minds of those who have heard it. He uses the phrase â€Å"We can never be satisfied† six times in paragraph thirteen. This powerfully blunt statement repeated over and over again is riveting and unifying. Then in paragraph fourteen King uses â€Å"go back to† six times to creat e a larger size to his efforts. After building up the crowd this use of anaphora disperses hope of a better tomorrow to all. No matter where, to everyone. Then in the onsecutive paragraph comes to most famous line of a speech possibly ever: â€Å"I have a dream. †He transitions from we, as a part of the crowd, to I, separating himself as a leader; sharing his dream. While these words may be the most famous, the speech ends with another example of anaphora that are the most important words of the speech. They are â€Å"Let freedom ring. † After alluding to â€Å"My country 'tis of thee† and its chorus line â€Å"let freedom ring† he expands to say let freedom ring in Pennsylvania, Colorado, California, Georgia, Tennessee and â€Å"from every hill and molehill of Mississippi. This all encompassing freedom is Martin Luther King's dream and this beautiful anaphora heightens the grandeur of the allusion. The depth of Martin Luther King Jr. and his speech is s een in his many allusions. Thirteen ends with an allusion to Amos 5:24 with â€Å"But let judgment run down as waters, and righteousness as a mighty stream† which echoes in King's line â€Å"No, no, we are not satisfied, and we will not be satisfied until justice rolls down like waters, and righteousness like a mighty stream†.Another biblical allusion is in I have a dream that one day every valley shall be exalted, and every hill and mountain shall be made low, the rough places will be made plain, and the crooked places will be made straight; and the glory of the Lord shall be revealed and all flesh shall see it together. Which echoes Isaiah 40:4-5 â€Å"Every valley shall be exalted, and very mountain and hill shall be made low: and the crooked shall be made straight, and the rough places plain: and the glory of the LORD shall be revealed, and all flesh shall see it together: for the mouth of the LORD hath spoken it. Both â€Å"And when this happens, . . . we will b e able to speed up that day when all of God’s children, black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual† and Galatians 3:28 â€Å"There is neither Jew nor Greek, there is neither bond nor free, there is neither male nor female: for ye are all one in Christ Jesus. † All of these biblical references connect the â€Å"dream' of king to the biblical writings.There are two additional non-biblical examples seen in his referencing to â€Å"My country Tis of Thee† and â€Å"Free at last† works of American music. . Martin Luther King Jr. also makes multiple allusions to the Declaration of Independence (some emitted as previously cited before). Including the direct quote of â€Å"We hold these truths to be self-evident: that all men are created equal. â€Å"Another very closely related allusion is seen where he says â€Å"I still have a dream. It is a dream deeply rooted in the American dream†.In both instances, King is saying that his dream is no different than that of our founding fathers. What alluding the the Declaration of Independence and United States Constitution does is show the legitimacy of his dream: it is directly seen in both documents. While it may not be exact anaphora the repetition of words such as freedom (used twenty times) and justice (eight) must be seen as notable. What they do as anaphora (a rhetorical device) is support the key themes of the whole speech- freedom and justice.If there is any impression to be taken from the speech it is the ideas of equality, justice and freedom for ALL. From the allusions to the metaphors and similes, the â€Å"I Have a Dream† speech is littered with rhetorical devices but what exactly is rhetoric? Rhetoric is is the art of enchanting the soul (Plato) and the faculty of discovering in any particular case all of the available means of persuasion (Aristotle). It is th e use of rhetoric that sets this speech a part, makes it so famous and adds to its success in the spreading of one man's dream to change his world for the better.